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Why Product Managers Should Think Like Marketers by Amazon PM
  • 24/04/2018
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Why Product Managers Should Think Like Marketers by Amazon PM

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Descripción de Why Product Managers Should Think Like Marketers by Amazon PM

Ashwini Lahane, Product Manager at Amazon, talks about transitioning into Product Manager roles and taking it a notch up by thinking like a marketer. She discusses the importance of marketing tactics for Product Managers and the traits of a good Product Manager.

She also shares her insight on how Product Management and Product Marketing fit together.

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