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Small Business, Big Rewards: Alliances with Marketing Partners
  • 25/05/2017
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Small Business, Big Rewards: Alliances with Marketing Partners

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Descripción de Small Business, Big Rewards: Alliances with Marketing Partners

The buzz: “Strategic alliances are becoming more relevant to business owners of all sizes and all industries – what used to be limited to blue chip companies is now a commonplace consideration for many small business owners” (Maria Martyak). Building smart relationships has always made sense for big business: McDonald’s and Coca-Cola. GoPro and Red Bull: "Stratos". Now alliance opportunities with big rewards are now everywhere for small companies, too. Look! The experts speak. Lorraine Maurice, SAP: “A group needs only two things to be a tribe: a shared interest and a way to communicate” (Seth Godin). Lisa Durrett, Broad Insite: “No matter how brilliant your mind or strategy, if you’re playing a solo game, you’ll always lose out to a team” (Reid Hoffman). Trish Nettleship, UCB: “Fearlessness is like a muscle…the more I exercise it the more natural it becomes to not let my fears run me” (Arianna Huffington). Join us for Small Business, Big Rewards: Alliances with Marketing Partners.

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Technology business sap sme tech news partnerships VoiceAmerica strategic Arianna Huffington Presented by SAP Alliances Bonnie Graham Game Changers Radio Think Big Work Small with Game

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