Podcasts de professor

Class 7 - Identifying the Target Market

Figuring out the target market for products and services. Includes segmentation and sizing your...

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Class 5 - Funding the Company

Discussion of how, how much, and where to raise money. Also compares different sources of funding.

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Class 4a - Building a Team

A discussion about how to build a management team, perhaps the most important thing an...

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Interview with Professor David Dranove

Anecdotal evidence about the bankrupting effects of illness on uninsured Americans abounds, but...

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Interview with Professor Brayden King

Corporate vulnerability and damaged reputations

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Interview with Professor Debbie Lucas

There's Just No Accounting For Federal Bailouts

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Interview with Professor Arvind Krishnamurthy

The bond yield spread reflects a Treasury debt convenience yield for investors

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Interview with Professor Anne Coughlan

Dumping ground, cannibal channel, or smart strategy?

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Interview with Professor Robert Livingston

Professor Livingston talks about the research behind Stacking the Deck Against Racism: A...

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Interview with Professor Sunil Chopra on A New Channel Strategy for Dell

Professor Chopra talks about the research behind A New Channel Strategy for Dell: The PC...

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31: Rodney K. Smith

Dr. Rodney K. Smith is featured in this interview by Rick Starr. Dr. Smith is an attorney, a...

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Live Seminar 25: Criminalizing Humanitarian Engagement? Counterterror Legislation and Humanitarian Action

Live Seminar 25: Criminalizing Humanitarian Engagement? Counterterror Legislation and...

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