How to be a Price Searcher, not a Price Taker
  • 16/10/2015
  • 0
  • 0
  • 0

How to be a Price Searcher, not a Price Taker

Audio no disponible. Inténtalo más tarde.
  • Descargar
  • Compartir
  • Me gusta
  • Más
    • Escuchar en popup
    • Denunciar Contenido
Preparando para la descarga

Preparando audio para descarga.

Escucha patrocinada. El audio empezará en pocos segundos...

Escucha sin anuncios y sin esperas con iVoox Premium

Pruébalo Gratis

X

Descripción de How to be a Price Searcher, not a Price Taker

Many business owners lament they sell a commodity, or the “market” sets their price. Yet empirical evidence proves otherwise. Most customers have a range of acceptable prices they’re willing to pay. How do you search that range? What’s the most effective pricing strategy to capture the value from the high-end, and the low-end, of that range? Ed and Ron will discuss two specific strategies on this show: Peter van Westendorp’s Price Sensitivity Meter, and the Barron Joseph von Neinbach Model.

Mostrar Ocultar

marketing business value management pricing ron baker VoiceAmerica value pricing The Soul of Enterprise Business in the Knowledge Econ Ed Kless Prise Sensitivity Price Searching Normal Profit

Comentarios

Por decisión del propietario, no se aceptan comentarios anónimos. Registrate para comentarlo.

Más de Marketing y estrategia

VER TODOS