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Social Media: How one company operationalized social for replicated worldwide success
  • 24/07/2013
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Social Media: How one company operationalized social for replicated worldwide success

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Descripción de Social Media: How one company operationalized social for replicated worldwide success

In this MarketingSherpa (http://www.marketingsherpa.com) webinar, you’ll learn from real-life experiences of Todd Wilms, Head of Social Business Strategy, SAP. Todd will discuss how he was able to create a social business strategy for all of SAP's 65,000 employees worldwide. This program focuses on how to be successful both on the local/regional level, as well as how to support and grow corporate programs that drive the company toward their strategic goals and initiatives. In this session, you'll learn: -How to develop replicable best practices -The process that SAP made sure was repeated everywhere -How SAP was able to scale out its social media outreach

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marketing business social media sap webinar social marketing marketingsherpa social marketing strategies social business strategy operationalize social strategies social media best practices

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