Simon Wordsworth – The 59 Club – The Transformative Value of Effective Feedback #97

On today’s show we have a slight variation from our normal pattern of trajectory but one I feel you will gain great value from.
By looking into the world of a successful business we can often bring back great ideas for our own game or our own life
Often it is by looking outside the obvious areas that we can gain the most insight.
Today’s themes will resonate with existing Brain Booster principles
 
We have with us Simon Wordsworth from the 59 Club
 
The 59club was established in 2007, and is now a market leader in providing bespoke mystery shopper performance measurement programmes for the Golf, Leisure, Spa, Events, F&B and Hotel Industries.
As the founder of the company, Simon Wordsworth, has a wealth of experience having worked in the sector for many years at one of the worlds' most renowned Golf and Leisure resorts. At the heart of the operation is an established and dedicated team of professionals who all bring a vast amount of experience from the Golf, Leisure & Events industry, most of which who worked at Senior Management or Directorship level.
The ultimate objective of 59club is to provide venues with a valuable management tool to measure, improve and then maintain standards of customer service, in turn increasing visitor and member retention. The end result being a boost to customer satisfaction, revenues and profits.
A recent study showed that nearly 90% of customers are dissatisfied with the levels of service they receive in the Golf & Leisure industries. Further statistics indicate that most of these customers would gladly pay to play or join another golf/leisure club that provided better levels of customer service, even if the facilities were not as good.
 
In our time together we discussed the vital need to experience
 
Quality feedback
 
Asking the right questions
 
Being open to learning
 
Having the courage to go in a different direction than the existing norm
 
Taking the right actions on a daily basis
 
This is a thought provoking session that will really get you to consider how you as an individual can use the right kind of feedback to improve
 
To find out more about Simon and the 59 Club go to
www.59club.com
 
To pick up your copy of the ‘Lost Art of Playing Golf’ go to www.thelostartofgolf.com
 
To become a Mind Factor coach by joining our LIVE FEED from Manchester
Go to www.themindfactor.com