Podcasts de sponsorship

Rookie & The Vet: Sponsorship Prospecting Nick Lawson
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en The Inches

Rookie & The Vet: Sponsorship Prospecting

Prospecting is sometimes a daunting task in sales. Are you reaching out correctly? Are you...

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Making event sponsorship and grant funding fun!

Following on from episode 3 where we looked at financial sustainability of events lets dig deeper...

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Rookie & The Vet: Competing for sponsorship when you're the smaller team Nick Lawson
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Rookie & The Vet: Competing for sponsorship when you're the smaller team

This week on the Inches we dive into something that I get a lot of while chatting with teams,...

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Rookie & The Vet: How To De-Risk Your Sponsorship Packages For Partners Nick Lawson
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Rookie & The Vet: How To De-Risk Your Sponsorship Packages For Partners

In any sales meeting you are basically de-risking the options you are providing them by...

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Sponsorship Tip Of The Week 001: Creating Scalable Digital Content With The Snapchat Spectacles Nick Lawson
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Sponsorship Tip Of The Week 001: Creating Scalable Digital Content With The Snapchat Spectacles

I hear it A Lot...you don't have the team or bandwidth to create digital video & content to post...

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Rookie & The Vet: How To Unlock New Sponsorship Revenue By Understanding Budget Buckets Nick Lawson
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Rookie & The Vet: How To Unlock New Sponsorship Revenue By Understanding Budget Buckets

Did you know that brand marketing budgets aren't just labeled "Sponsorship"? They have many...

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Rookie & The Vet: Closing The Deal In Sports Sponsorship With Deadlines Nick Lawson
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Rookie & The Vet: Closing The Deal In Sports Sponsorship With Deadlines

The pitch went great, you thought you had them ready to go, then...crickets from your prospects....

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The Rookie & The Vet: What To Do When A Sponsor Bails Nick Lawson
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The Rookie & The Vet: What To Do When A Sponsor Bails

It's a part of sales...unfortunately. We pitched, we got the head nods, we got the plan, we...

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Rookie & The Vet: Prospecting During The Season With LinkedIn Nick Lawson
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Rookie & The Vet: Prospecting During The Season With LinkedIn

So the season is starting soon. You have your packages in and are in full implement mode for your...

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Rookie & The Vet: What the heck is Tik Tok and how can it help me in sponsorship? Nick Lawson
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Rookie & The Vet: What the heck is Tik Tok and how can it help me in sponsorship?

Tik Tok....you may be hearing a lot about it but have no idea what it is...or how it can help you...

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Sponsor Spotlight - AFSPA/FSBP

We are meeting with one of Stuttgart's sponsors that have supported the community for 12 years!...

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Rookie & The Vet: Utilizing Audio To Sell Sponsorship Nick Lawson
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Rookie & The Vet: Utilizing Audio To Sell Sponsorship

Audio has been a way that sports fans consume from the beginning of time in sports. But very few...

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Episode #10 - "My Guest is LaDawn - Part 1"

A very close friend of mine shares her experience, strength, and hope. She started sponsoring...

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Rookie & The Vet: Winning With Auto Partners In Sports Sponsorship Nick Lawson
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Rookie & The Vet: Winning With Auto Partners In Sports Sponsorship

Auto partners are one of the largest spenders in sponsorship. But how can we make sure we are...

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Rookie & The Vet: Understanding your Beer & Adult Beverage partners Nick Lawson
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Rookie & The Vet: Understanding your Beer & Adult Beverage partners

Beer & sports go together like PB & J. Alcoholic beverages are a staple in sports sponsorship....

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On The Road: Chat with Ron Patel at New Mexico United Nick Lawson
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On The Road: Chat with Ron Patel at New Mexico United

On the road this week with a bonus episode...and it's a great one. We sat down with good friend...

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Rookie & The Vet: Understanding & closing Fast Food partners Nick Lawson
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Rookie & The Vet: Understanding & closing Fast Food partners

Fast Food is a huge category for us in sports as we reach their key demographic...families....

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Episode 9: Sponsorship 411 (Your guide to getting sponsors)

This is your guide to help you gain sponsorship! In this “mini episode”, host Cody Janssen shares...

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Rookie & The Vet: 3 Digital Contests That Are Sure To Drive Sales Nick Lawson
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Rookie & The Vet: 3 Digital Contests That Are Sure To Drive Sales

Sponsors are actively looking for ways to connect & engage with your fans digitally, but how can...

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Rookie & The Vet: Driving Value Beyond Couponing Nick Lawson
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Rookie & The Vet: Driving Value Beyond Couponing

Sometimes partners are looking for ways to drive your fans to their location other than...

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