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MongoDB CMO Meagen Eisenberg On Building Specific Nurture Programs Based on Buyer Persona
  • 08/02/2016
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MongoDB CMO Meagen Eisenberg On Building Specific Nurture Programs Based on Buyer Persona

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Descripción de MongoDB CMO Meagen Eisenberg On Building Specific Nurture Programs Based on Buyer Persona

Hi everyone! Today's interview is with Meagen Eisenberg, CMO at MongoDB, an open source, document-oriented database that lets you create applications never before possible. She’s also the former VP of demand generation at DocuSign, a tech startup advisor, and an executive mom of three. Today we'll be talking about what exactly MongoDB does (and how most of the apps on your phone are built on MongoDB), the different channels they use to acquire new customers, and how to create a simple persona. Leave some feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed  Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

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marketing podcast tech interview Technology business growth generation entrepreneur data startup startups success customer eric big persona Open hacking app source everywhere mongodb acquisition eisenberg cmo database demand siu meagen

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