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Innovation in Established Businesses, Where to Start
  • 25/08/2014
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Innovation in Established Businesses, Where to Start

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Descripción de Innovation in Established Businesses, Where to Start

Entrepreneurship and Innovation typically go hand in hand as one creates a product or service, but can sometimes get lost as one establishes and then begins to grow their business. To uncover how a business can be re-energized through innovation, the hosts of The Second Stage are pleased to welcome today’s guest, Dr. Jeff DeGraff, dubbed the “Dean of Innovation” through his work as both a Professor of Management and Organization at the University of Michigan over the past 25 years as well as advisor to many of the world’s leading corporations. During this episode, learn what business owners can do to jumpstart innovation in their established organizations using four simple steps outlined in his most recent book, “Making Stone Soup.” The hosts will also discuss with Dr. DeGraff how momentum plays a role as well as the role innovation and creativity have when it comes to an organization’s sustained growth.

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marketing internet innovation business management entrepreneur The Second Stage Jeffrey Kadlic Brendan Anderson VoiceAmerica Business Owner

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