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EP 03: How SockShop.co.uk focus On Only Selling Socks Online - a Niche Line of Products & Consistently Grow their...
  • 26/11/2014
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EP 03: How SockShop.co.uk focus On Only Selling Socks Online - a Niche Line of Products & Consistently Grow their...

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Descripción de EP 03: How SockShop.co.uk focus On Only Selling Socks Online - a Niche Line of Products & Consistently Grow their...

SockShop.co.uk claim to have the biggest choice of socks on the planet with a whooping 12,000 SKUs! It is one of over 6 fashion brands under Ruia Group - a family-run textile manufacturing, import and distribution business headquartered in Manchester UK. In 2006, The Sock Shop, was acquired by Ruia Group. They stripped it down to an online brand and have since manage to grow the SockShop by 20-30% year-on-year. The official name of Sock Shop is Drew Brady & Co Limited T/A SockShop and they also own another online store: elinens.co.uk. I had the opportunity to interview Alok Ruia, a Director and Paul Hanley, Ecommerce Manager who manages brands; HeatHolders, Sockshop, eLinens.co.uk and Hawick Knitwear. This interview will make a great listen if you run a specialist online retail operation or are considering starting one. http://2xmedia.co/podcast/ep03/

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marketing google amazón business retail selling EBAY seo ecommerce commerce shops digitalmarketing multichannel etail etailers feefo onlineretail onlinestores ukbusiness buildingabusiness socialcommerce

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