Do This Before You Create Your Coaching Website

This episode is part of a brand new series called Client Winning Coaching Websites.
 It's especially for new coaches who don't have a website yet. I want to help you do it right the first time.
This series is also for you if you have a coaching website already and it's not serving you well. No one is going to the website, signing up on your list or contacting you for a Discovery Session. 
There are good reasons for that and I want to help you get your website working for you.
So be sure to stay tuned for each successive episode in this series because I'll be going into details. And I truly believe you'll have some big AHAs about how to improve your website.
This episode is about first steps to take BEFORE you create your coaching website. Before you hire a designer. Or before you decide to buy a Wix or Squarespace template and do it yourself. A dubious choice! Or, before you ask your kid or your best friend's cousin to slap up a website for you.
All tough choices especially if you do that BEFORE you make these critical 3 decisions about your coaching business.
First, I want you to know that I am not a web designer. But I am an international business mentor for coaches with 20 years of experience.
And, because I'm the TEACHER Archetype, I tend to learn from my mistakes by studying and creating step-by-step guides for others. So, after I launched my 4th website, which is a client generating website, I decided to pass on what I learned. 
I created a step-by-step online training program called Client Winning Websites & Blogs for Coaches.
It was a fantastic, comprehensive training that sold well for a long time.
But, the world of the Internet changes so fast. I took the program off the market because there are constant subtle shifts in how things work, in Google's algorithms and in online trends. I didn't want to be updating that product every 6 months. I'd rather be helping coaches in Strategy Sessions  and in my VIP 5 month Coaching Business Breakthrough program.
Every coach I work with, I help them write client-winning copy for their website and manage the web design process because my website and my client's websites are proof that you can turn web visitors into clients if you create a friendly journey for your target audience on your site.
I realized recently, why not repurpose and upgrade the material in Client Winning Websites & Blogs for Coaches into bite-sized insights for Prosperous Coach Podcast.
So, over several weeks I'll cover in great detail what makes for a client-winning coaching website and I'll share some examples you can see online.
Today's mini-episode is about 3 the things you should do before you create a coaching website so you don't waste time and money.
And that's always my aim— to help you create a financially successful and rewarding coaching business from the get go, rather than getting stuck blindly following the masses of coaches who don't create a sustainable business. There's no reason why you should know how to do this without support from someone who has taken the less traveled road and found an easier way.
Okay... let me tell you story ... and see if you see yourself anywhere in this.
About 1 - 3 times a week a new coach reaches out to me. They've been referred to my podcast by another coach — and I'm grateful for that — or done a search for "coaching niche" and so they end up strolling around my website and filling out the application on my Work with Rhonda page.
By the way that's called a funnel or conversion process. More about that soon in another episode.