#328: Branson's Virgin Unite Launches '100% Human At Work'

November 19, 2015 - Read the full Forbes article and watch the interview here: http://onforb.es/1HUKRsK. Subscribe to this podcast on iTunes by clicking here: http://bit.ly/ymotwitunes or on Stitcher by clicking here: http://bit.ly/ymotwstitcher. Virgin Unite describes itself as the “entrepreneurial foundation” of Richard Branson’s Virgin Group. It is a registered nonprofit and the part of Virgin focused on social impact. Branson, not typically labeled a social entrepreneur, sure seems to be one. [Jump to page two to watch the live interview 11/19/15 at 2:00 PM Eastern.] Recently, I’ve connected with Virgin Unite President Jean Oelwang to learn more about the organization and about its work. A quick perusal of the website will tell you that Branson is concerned about a wide range of social issues from the oceans, to youth unemployment and homelessness, and from AIDS and TB to rural transportation for health workers (motorbikes). Oelwang is championing a new initiative that addresses broad, global issues, called 100% Human at Work” led by The B Team, a global nonprofit incubated by Virgin Unite. “We live in a world in which change is happening faster than ever: environmental pressures, population growth, massive advancements in technology, and significant shifts in the demographic of the workforce to name just a few,” Oelwang says. “This has inevitably sparked changes in the ways in which we work and people’s aspirations and desires for their work are also shifting. This is an amazing opportunity for companies to be at the forefront of change and to start to build purpose-driven organizations that prioritize people and planet alongside profit,” she adds. Read the full Forbes article and watch the interview here: http://onforb.es/1HUKRsK. Please consider whether a friend or colleague might benefit from this piece and, if so, share it.